We grow Shopify brands with sharp creative and profitable media buying.
Bring in new customers, build a brand people remember and grow knowing what works. Every ad and every dollar we spend ties back to your sales and profit.
We work best with Shopify brands starting to scale: you’ve found something people buy, and the next step is ads that keep up.
Win new customers and build a brand that lasts.
- 01
Profit strategy
We cut the ad spend that isn't paying off and move it to what makes you money.
- 02
Creative + brand
New ads that sell without leaning on discounts or watering down your brand.
- 03
Media buying
We decide where every dollar goes, across your ads and audiences, to win new customers for less.
- 04
Data + reporting
We read your margins and sales the way an owner would, set clear targets and report on what actually came in.
Four levers. One goal: profitable growth.
Creative, media buying and data all pull toward one result: a stronger, more profitable brand. One team handles it, from the first idea to the next stage of growth.
Stop paying for ads that don't sell.
We find what is driving up your cost per customer and eating into your margin.
Then we set profit targets, cut the waste and reinvest where growth actually pays.
- A review of your margins and what each customer is worth
- Targets for what a new customer should cost
On the platforms your customers already use.
Meta
Google
Shopify
Four steps from first call to growth.
- 01
Find where to grow.
We dig into your ad accounts, your numbers and your goals, then agree where growth will matter most for your store.
Your sales targets and growth plan
- 02
Build the creative.
We turn what your customers, market and competitors tell us into clear ad ideas and briefs, ready to test.
Research, ad ideas and a production plan
- 03
Test and learn.
We test each ad and audience against a clear idea of what should happen, and each result shapes the next round.
A weekly testing rhythm and new winning ads
- 04
Scale what works.
We put more budget behind the winners, using your costs and margins to decide how hard to push.
Budget decisions based on revenue and profit
A word from the founders.
We're Kevin and Kyle. Before CentralComs Media, we built a software product, CentralComs, and didn't know how to market it. So we went deep into Meta ads, learned how the algorithm decides who sees an ad, and worked out what sells and what doesn't.
We started CentralComs Media because of that: to help Shopify brands grow their sales with paid ads, without learning it all the hard way.
We're taking on founding members at a discounted rate.
We're still early and building our first case studies. Founding members work directly with us, the founders, so you aren't just a number on our list, and get a discounted rate on our work.
Who are you?
We're CentralComs Media, a paid ads agency for Shopify brands, started by Kevin Wong and Kyle Chang. We learned Meta ads marketing our own software product, CentralComs, and we're backed by Y Combinator.
You're new. What does that mean for me?
We're early and taking on a small group of founding members. You work directly with Kevin and Kyle, not an account manager juggling dozens of brands, so you aren't just a number on our list. Founding members also get a discounted rate.
How do ads make my store more profitable?
An ad is profitable when the sales it brings in are worth more than it costs, after your product costs. We match every ad to your Shopify orders, cut the ones that lose money and put more budget behind the ones that make it.
What is ROAS, and what should mine be?
Return on ad spend: sales from ads divided by what you spent on them. Spend $1,000 and make $3,000, and your ROAS is 3×. The number you need depends on your margin. If half of each sale is profit, you break even at 2×, and everything above that is profit.
How much should I spend on ads?
It depends on your products and your margins. On the free call we look at your numbers and recommend a starting budget.
How soon will I see results?
Your first ads go live in week two. The first weeks test which ads and audiences sell, then we put more budget behind what is profitable. On the call we'll tell you what to expect for your store.
Which platforms do you run ads on?
Meta, which covers Facebook and Instagram, and Google.